Entrepreneurship Competency Model Through Supply Chain Integra-tion on Competitive Advantage in Small Businesses in The Food and Beverage Sector in North Bandung Area

Asep Kurniawan(1*), Yun Yun(2),


(1) Universitas Jenderal Achmad Yani, Indonesia
(2) Universitas Jenderal Achmad Yani, Indonesia
(*) Corresponding Author

Abstract

Competitive advantage becomes capital for a business to continue to grow and develop. One of them is in the culinary field, where the culinary business in the North Bandung area is currently growing. This has an impact on the need for increasing competence of small business actors to be able to implement supply chain integration that is able to gain a competitive advantage. Entrepreneurial competence and supply chain integration can be used as capital for small business actors to gain competitive advantage for small business actors in the culinary field in the North Bandung area. This study aims to determine the model of entrepreneurial competence through supply chain integration to competitive advantage. The model used is partial least square- Structural Equation Modeling (SEM). The population and sample in this study are small business actors in the culinary field in the North Bandung area. Entrepreneurship competence has a significant influence on competitive advantage through supply chain integration. This shows that to increase the competitive advantage of the food and beverage business in West Bandung Regency, it can be done through supply chain integration and paying attention to the entrepreneurial competence of food and beverage business actors in West Bandung Regency.

Keywords

Culinary Business, Entrepre-neurship Competence, Oper-ational Strategy, Competitive Advantage

Full Text:

PDF

Article Metrics

Abstract : 595 times
PDF : 428 times
DOI: http://dx.doi.org/10.35474/ibarj.v5i2.226

Refbacks

  • There are currently no refbacks.